The WIC

When I first got engaged my mom’s coworker referred me to the site A Practical Wedding.  There, you can find real brides blogging about all kinds of issues.  Some you will be able to relate to and some will make you thankful and appreciative when you’ve been a real whiny brat about things that really aren’t that serious.  It’s a site that will make you feel all kinds of things from reflective to compassionate to downright pissed off for your fellow brides.

Along with blogs from brides, there are also blogs from the staff.  They answer difficult questions and write blogs of their own relating to weddings, marriage, and families and everything that comes with them.  Mentioned various times throughout the site is the acronym “WIC.”

WIC stands for Wedding Industry Complex.  Meg, the Editor-In-Chief of A Practical Wedding, explains the two aspects of the WIC.  One is the Wedding Industry itself and the other is the Societal Expectations of a Wedding.  As vulnerable brides we are all being manipulated to conform to what the Wedding Industry and Society tell us are the things we need in order to throw a great wedding.

As soon as you mention the word “wedding” people within the industry begin to salivate because they can jack up the price, knowing that you will most likely pay it.  I just booked our limo to take us around Detroit for photos in between the ceremony and reception.  The max time we need is two hours and yet the cheapest limo I could find was $400.  Funny how the price was very similar for 6 hours when I needed a limo for a party.  Kara and I went to a couple bridal salons looking for a dress for her daughter who will be our flower girl.  Kaydence will be a year and a half old at the time of the wedding and it was almost impossible to find a dress her size.  I didn’t realize that flower girl dresses can take 3 months to come in after being ordered or else I would have just gone on Etsy ( I mean, come on ) and started looking for one there.  We didn’t have time to waste to try ordering dresses from Etsy that we couldn’t see in person so we ordered from a bridal salon.  The dress ended up being more expensive than the bridesmaid dresses.  When I was telling Joey about the price he didn’t flinch but instead said “Yeah, because how many times are you going to order a flower girl dress? They need to get as much money out of you as they can.”

There are some things that whether society cares or not I think are a “must” just because of my personal beliefs and taste.  However, as I plan my wedding I do find myself thinking about what people are going to think and say about our wedding and it has come into play during the process.  But really…who cares?  It should be about you and your significant other and it should be exactly how you want it.  You want to serve pizza for dinner?  Go for it.  You want to buy your dress from a department store?  Cool.  You’re getting married at your house?  That’s awesome.  What the industry tells us are the things that we have to do are completely fabricated by the Wedding Industry in order to suck your wallet dry.  While we are all affected by it somewhat, especially when parents are contributing to the problem, it’s important not to lose sight of what it is you really want.  In the years to come the only person who will be thinking about your wedding day is you and your fiance, and you want to be sure it was exactly how you wanted it to be.